Performance Coach for Founders

Grow you.Grow your business.

You're a founder. Which means you're a high performer who's used to figuring it out alone. But here's what every top athlete already knows. You don't hire a coach because you're broken. You hire one to play at your best.

Book your free 45-min coaching session →
A real coaching session over WhatsApp — no pitch. We both find out if it's a fit.
Mark Channon, Performance Coach
Mark Channon|Performance Coach
Ex-Microsoft & BBC|Grand Master of Memory
Trusted by leaders at
JP MorganMorgan StanleyHedge FundsSeed & Series A Startups
Act 01 · The Hidden Truth

Every top performer has a coach.

Think about it. No serious athlete, no elite performer in any field, operates without one. Not because they lack ability. Because being challenged is what sharpens it. You back yourself to work it all out solo, and it has served you well. But solo has a ceiling. And as the business grows, that ceiling is you.

Ask yourself honestly. "Are you consistently playing at the top of your game?"

Act 02 · What's broken today

The way you're solving this today is the thing creating the problem.

Here's how almost every driven founder operates. Work harder. Hold tighter. Be the one who can be relied on. More hours, more grip, more you. It's the default, and it got you here. It's also quietly broken, because that exact way of operating is what manufactures these three.

No. 01

Fragmented Focus

More inputs, more grip, and your attention shatters across all of it. You know what's strategic. The noise wins anyway. You end the day busy, and none of it moved the needle.

No. 02

The Bottleneck

Be the reliable one, and you become the single point of failure. You hand off the small stuff but cling to the work that would actually buy back your time. So you hold on, avoid the conversation, and quietly cap the business.

No. 03

Shadow Burnout

Never put it down, and performance holds, but you feel the weight. You can't switch off. Decision-making, strategic thinking and emotional regulation all take the hit. Functioning. Not broken. But you can't set it down.

Read it again. The harder you run the model, the worse all three get. This was never a discipline problem. The model itself is broken.

And the trap. None of it feels like an emergency.

Quiet. Gradual. Easy to rationalise. So you run the broken model harder. Left unchecked, all three compound. By the time it feels urgent, it has already cost you a season.

Act 03 · The New Way

A different operating model. Built for founders.

Coaching that gives you a sharper way to think, decide and lead — without adding more hours or more grip. We rebuild the operating model.

01
Clarity
See the real problem, not the loudest one. Uncover hidden challenges slowing you down.
02
Impact
Spend your week focusing on the things that actually grow you and your business.
03
Accountability
Actions are followed through on, decisions get made, tested and revisited on a cadence.
In the room

What we actually work on

  • Inner game — the mindsets, beliefs, and emotional patterns behind how you operate and perform.
  • Outer game — sharper thinking, cleaner decisions, and the leadership presence that moves the room.
  • Walking into investor pitches with a clear, confident story.
  • Honing an offer people can't say no to.
  • Making the key hire that frees you up — not just the available one.
  • Running a raise without losing yourself and juggling the company in the process.
  • Cracking a chunky product problem (activation, retention, growth) that's keeping you stuck.
The approach

80 / 20 — collaborative, not prescriptive

80%
Non-directive

Challenge, questions, depth. You dig into your own resources and find the answer you already half-knew. That's the work that sticks.

20%
Directive

Not telling you what to do — that doesn't work. Putting models on the table we can pull apart together, or stress-testing the ones you're already using.

The stages

From idea to scale — I know the terrain

Trained to Level 3 in Ash Maurya's Lean Stack methodology — the operating system behind Continuous Innovation.

I'm a partner with LEANSpark — Ash Maurya's platform for the Founder Economy. If you want to go deep on the model alongside the coaching, we can.

Try LEANSpark →

Get credits to run your business model design assessment.

Act 04 · What my clients say
"
Mark is an excellent coach. The breadth of tools that he can call on to help others is remarkable. There is a reason that high-performers in sports and other disciplines get coaches — they work. And Mark is a case study of what works.
Rick Galyean
Serial Founder & CEO, Oropala LLC
"
There are many coaches and advisors on the market, but what I liked about Mark is that he didn't just advise me in the moment — he gives strategies to help you grow and deal with lots of different situations.
Michael Fox
CEO, J.P. Morgan EU Merchant Services
"
A deeply personalised approach that starts with a real understanding of your goals. I was blown away by how quickly I started seeing progress.
Baptiste Bouvier
Founder, DiploAI
"
Mark has helped me identify and remove mental blockers and reframe my mindset. I leave every session energised to dig deeper, lean in more, and further ignite productivity techniques.
Emma Simpson
Executive Director, Morgan Stanley
Act 05 · The offer

First, the maths most founders never run.

01
Fragmented focus
Context switching burns up to 40% of your productive time, and it takes around 23 minutes to refocus after each interruption. Lose just one strategic day a week, valued at a conservative £100 an hour, and that's over £35,000 a year. But it's probably worse, think about the strategic activities you've been avoiding because of this hit on your focus.
Gloria Mark, UC Irvine · The Cost of Interrupted Work
02
The Bottleneck
Founders who delegate well generate 33% more revenue than those who don't. Staying the bottleneck isn't lost hours. It's a direct, ongoing cap on what the business earns.
Gallup · study of 143 high-growth CEOs
03
Shadow burnout
A burned-out leader costs over £15,000 a year in lost output alone, before you count one impaired strategic decision, or losing a key hire (replacing a senior person runs up to twice their salary).
American Journal of Preventive Medicine · Gallup
Fragmented focus  +  The Bottleneck  +  Shadow burnout
Tens of thousandsa year. Every year. Quietly.
Think about this for yourself, if you value your time chances are your real number is almost certainly higher.
Founder programme · 10 sessions / 90 days

So here's the offer. 10 sessions over 90 days for £2,500.

One programme: 10 sessions of 1:1 performance coaching over 90 days. Pay in full at £2,500, or spread the cost at £999/month for 3 months. Paying in full saves you roughly £500. Same programme either way. No pitch, no hard sell. After a free 45-minute coaching session together, if we're a fit, we book the programme.

Pay in full
£2,500
10 sessions over 90 days. Save £497.
or
Spread the cost
£999/mo × 3
Same 10 sessions over 90 days. Pay monthly.
And to put it in perspective.
Carry on as you are
Tens of thousands a year. Every year.
The 90-day programme
£2,500 in full, or £999/month × 3. Same programme.

We just need to do two things to get you started.

Confirm you have a significant goal in the next 90 days
Book a free 45-minute coaching session — a real session, so we both know if it's a fit
Book your free 45-min coaching session →10 sessions over 90 days. £2,500 in full or £999/month × 3.